Words for the cultural world, written from experience.
The cultural sector has its own language, its own audiences and its own challenges. Good cultural communication doesn’t flatten that complexity — it makes it accessible without losing its character.
My background spans arts publishing and the gallery sector. Alongside my work with After Nyne Magazine, I spent a year running After Nyne Gallery, giving me first-hand experience of working with artists, exhibitions, audiences and the day-to-day realities of presenting creative work.
That experience shapes the way I work with cultural clients today. I understand that good arts communication isn’t simply about describing the work — it’s about creating a connection between the artist, the organisation and its audience.
I understand the cultural sector from both sides of the page.
What I can help you say
Exhibition & gallery copy
Exhibition texts, wall labels, gallery guides and supporting material that engage visitors without sacrificing the substance of the work.
Artist writing
Artist biographies, statements, profiles and interviews that communicate practice with clarity and personality.
Cultural publications
Editing and writing for catalogues, magazines, journals, books and other long-form publications.
Website & digital copy
Clear, engaging copy for galleries, artists, cultural organisations and creative businesses.
Editorial & communications
Newsletters, press materials, audience communications, campaigns and ongoing editorial support.
Thought leadership & features
Essays, interviews, articles and longer-form cultural writing.
Culture needs more than copywriting.
Cultural organisations aren’t simply selling a product. They’re communicating ideas, histories, practices and experiences.
That requires writing that can do two things at once: respect the subject and invite the audience in.
My approach combines editorial rigour with a genuine understanding of the cultural landscape — creating writing that is intelligent without being inaccessible, and distinctive without becoming self-conscious.
